BICYCLE HUB BRANDING & IDENTITY
Created by: MAX YOUNG
Program: Design
About:
This branding project was done for Bicycle Hub, a high-end bike service & mechanic shop opening soon on Vancouver’s North Shore. The wrench in the logo emulates the iconic Snap-On brand tools, the preferred tools of Bicycle Hub. The green colour and recycled paper selected for Bicycle Hub’s stationary was at the client’s request in order to connect the shop’s identity to the local forests and mountains so vital to the city’s cycling scene.